Früh'ling
Shopify store for the Nordic-inspired fashion label from Lucerne and Zug.
- Client
- Industry
- Technology
- Service
- Year
Results
- Platform
- Shopify
- Theme
- Custom-built
- POS & inventory
- Shopify POS, multi-warehouse
Challenge
Früh'ling stands for considered, Nordic-inspired fashion with two stores in central Switzerland. The online shop needed to carry the same calm and clarity as the shops.
Approach
We set up a Shopify store that presents the range cleanly — seasonal collections, accessories and living — and feels fast and effortless on every device.
Solution
The result is a tailored Shopify theme that carries the label's Nordic calm into the shop: generous imagery, clear typography and a navigation that keeps the wide range — women, men, accessories and living — easy to browse.
A curated brand directory introduces the carefully selected labels, and the stores page ties the shop back to the two boutiques in Lucerne and Zug. Checkout stays deliberately simple — TWINT, QR invoice, Shop Pay, PayPal and Google Pay — and orders can be picked up right in the boutique.
Behind the scenes, Shopify POS connects the two boutiques with the online shop: one shared inventory across multiple warehouses and locations — at the till and online.
Outcome
The shop extends the in-store experience of the two boutiques online: calm, clear and true to the brand. Customers browse collections and brands the way they would in the shop — and the Früh'ling team manages the range and content day to day on Shopify, on their own.
